AI-Native Go-To-Market Lead (Co-Founder Opportunity)

About the role

scandiweb is looking for an AI-native go-to-market lead who can take ideas from concept to launch independently. This is a hands-on role covering positioning, landing pages, outreach systems, campaigns, experimentation and conversion psychology. The company has an established client base and a competence center, and wants to turn part of its business into a separate brand or agency and scale it globally. You will work closely with the scandiweb co-founders.

Key responsibilities

• Own the full go-to-market process from idea to launch: new offers, microsites, landing pages, launch experiments and paid ads, often within the same day.
• Test and research positioning, messaging, pricing angles and acquisition channels continuously.
• Build and manage high-converting landing pages tailored to industries, countries and customer segments.
• Set up and optimize Meta campaigns, outbound outreach flows, email sequences and lead generation systems; run mass outbound campaigns with personalized messaging if needed.
• Use AI tools daily for content creation, design, automation, personalization and experimentation, and build repeatable systems and automations.
• Analyze campaign and funnel performance, and help drive sales, business development, product-market fit, customer relationships and productized services.

Required profile

• Previous experience in growth, go-to-market, performance marketing, outbound or building your own startup.
• Experience in eCommerce or B2B sales.
• Strong understanding of positioning, differentiation, offer creation and customer acquisition psychology.
• Ability to launch campaigns, landing pages, outreach systems and experiments from scratch, and to move quickly and prioritize independently.
• Confident spoken and written English; the company uses English as its core communication language.

Required skills

• Hands-on experience with modern AI tools and workflows in marketing, design, automation and research.
• Meta Ads, cold email infrastructure, CRM flows and lead generation tooling.

What we offer

• Monthly salary of 1,500 to 3,000 EUR net, depending on experience and execution level.
• Uncapped bonuses tied to measurable growth and business impact.
• Stock options, and a share in revenue, profit or vested equity for business impact.
• Core health insurance coverage and sports bonuses.
• Support for hardware upgrades and a diverse multinational team.

To apply, record a simple 1-2 minute video sharing experiences that position you for the role; LinkedIn and/or CV will also be reviewed.